Creating Products
That Matter
About me
Hello, I'm Jussi, a product leader with a design background and 15+ years building SaaS platforms, regulatory systems, and digital products. From modernizing Finland's pharmaceutical infrastructure to launching AI features for multinational enterprises, I work hands-on alongside engineering and design teams.
Currently open to senior product or design leadership roles at B2B startups, scale-ups, or consultancies.
How I work
Successful products require more than good ideas. They need the right approach.
Here's what I've learned works:
Solve Real Problems, Measure Real Impact
I uncover real user and business needs through discovery, then validate impact through clear metrics to ensure we create measurable value, not just ship features.
Lead Through Influence, Not Authority
I challenge assumptions constructively and build consensus across engineering, design, and business stakeholders. My ability to ask difficult questions early prevents costly mistakes later.
Ship Consistently Across the Product Lifecycle
I balance strategic vision with execution reality by delivering new capabilities while continuously improving existing experiences, managing technical debt, and investing in team productivity. Sustainable user impact requires excellence across the entire product, not just new projects.
Featured Work
Selected projects that showcase my approach to
solving product challenges.
Fimea Pharmaceutical Registry
Modernizing Finland's pharmaceutical data systems through user-centered design, strategic product thinking, and rigorous software engineering.
Release Cycle Optimization
Transforming development velocity by reducing release cycles from 6-8 weeks to 1-2 weeks while improving quality and team morale.
AI-Powered Document Translation
Launching AI capabilities that transformed document processing for multinational enterprises and unlocked additional revenue from existing enterprise clients.
What people say
Feedback from colleagues and clients I've had the pleasure
of working with.
Jussi excels at discovery work and long-term development, engaging in thoughtful dialogue that welcomes challenges and tackles even the most complex questions. He has a genuine passion for uncovering the true business needs behind existing information systems and aligning them with practical project realities. Jussi seamlessly navigates between strategic vision and granular details, ensuring nothing is overlooked.
I admire Jussi's ability to see the broader implications of decisions and recommendations, as well as his skillful approach to challenging and questioning client choices constructively. He consistently prioritizes the client's success by deeply considering their specific goals and needs.
Jussi plays a key role with many clients, and his expertise is consistently sought after. He has strong connections across teams, and people naturally turn to him for guidance. His work centers on helping others and sharing knowledge, which he does exceptionally well. He creates a positive atmosphere wherever he collaborates.
I had the pleasure of working with Jussi at Aibidia, where his design background naturally served our UX and UI related development efforts. He actively participated in the design process, bringing valuable insights that made our compliance product more intuitive and user-friendly.
Jussi also led the recruitment process for our Design Lead position, structuring the interview rounds, designing home assignments, and leveraging his professional network to find the right candidate. Beyond his product work, Jussi contributed significantly to our Tampere office culture by organizing team events and handling office-related practicalities. His eye for design talent and collaborative approach made him an invaluable asset to our team. Any organization would benefit from his product management expertise and design sensibility.
I worked closely with Jussi at Aibidia, where he demonstrated strong agile product management skills. He excelled at facilitating agile ceremonies and managing our product backlog, keeping our development process efficient and transparent.
What impressed me most was Jussi's ability to balance competing priorities. He carefully allocated development efforts between new features, improvements, technical debt reduction, and team productivity initiatives. This is a difficult balance that he managed with great judgment. His decisions consistently optimized for both short-term delivery and long-term product health. Jussi also strengthened our capabilities by facilitating negotiations for external developers and agile coaches.
I have known Jussi first through a shared hobby and later as a colleague at the same company. Jussi is an energetic and results-oriented professional who approaches his work with genuine passion. Among his strengths is the ability to manage broad initiatives without losing sight of the details. Thanks to Jussi's active initiative and sharp instinct, I had the opportunity to work with a skilled team and develop my professional skills in meaningful projects with great customers and talented colleagues.
Jussi brought valuable real-world insights to our Research-to-Business teams, drawing from his extensive experience in digital product design and product management. He went above and beyond by thoroughly preparing for the workshop, delivering practical frameworks the teams could immediately apply, and providing comprehensive follow-up materials with clear next steps. His ability to translate complex commercialization concepts into accessible guidance was exactly what our research teams needed.
Let's talk
I'm open to new opportunities in product management and design. If you're building something meaningful and need someone who leads through influence, let's connect.
I'm open to new opportunities in product management and design. If you're building something meaningful and need someone who leads through influence, let's connect.